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what we offer

brand strategy

BRAND ANALYSIS
MARKET AND CONSUMER RESEARCH
BRAND POSITIONING 
BRAND IDENTITY

brand management

PROJECT MANAGEMENT
CONTENT PLANNING
PRODUCTION MANAGEMENT

brand design

BRAND LOGO
BRAND DESIGN 
BRAND PACKAGING
ILLUSTRATION 

illustration

Have a look on pinterest or

crowdfunding creative support
for start-ups

non-binding coffee call
BRAND identity
BRAND design
social media campaign look

How does it work:

1. 15 minutes coffee call: There we get to know each other and will share some insights on our successful crowdfunding campaign of OH WOMAN® 

2. brand- and visual identity:  For your crowdfunding campaign a clear and consistent brand appearance is the key for being more tangible for your target group. Therefore, we’ll help you to create:
brand logo
typography and colors
graphic universe
social media look for your campaign

Creative support is supported by the city munich with up to 3000€ 

clients we're working for

1741 Group. Café Bricks. Jürgensarchitekten. OH WOMAN. Signa Sports United. TU München. UnternehmerTUM.  

clients we'd already worked for

Deloitte. Eckes Granini Deutschland (hohes C, granini, Die Limo, FruchtTiger ). Gothaer. Günther Rid Stiftung. HANS IM GLÜCK. Hubert Burda Media. Mc Donalds. IQOS. Rodenstock. HypoVereinsbank. Versicherungskammer Bayern…

who we are

whatthefish_tania-hernandez_stephanie-renz_2020

tania hernández
chief creative fish

stephanie renz
chief executive fish

This is where Spanish temperament meets Bavarian coolness – or vice versa: Tania, a native of Spain, and Steffi, a native of Munich, met while working for a Munich advertising agency. Tania, coming from a fashion design background (diploma in fashion design + illustration/graphics) as an art director and Steffi as a strategist and project manager quickly discovered their shared passion for art, culture & the longing for freedom – which is why they founded the branding & design studio what the fish® in 2019. There, Tania & Steffi develop brands (personalities) for start-ups and companies. Both have always been keen to initiate their own projects – inspired by art, culture and the feminist movement. This is also how their second company OH WOMAN® came into being. They are committed to early sex education through fun and games, to encourage dialogue about one’s own body and to break taboos.


want to work with us?

Just reach out to us via contact form: #catchthefish
or leave a message: sr@whatthefish.studio

where to find us:

Müllerstraße 40, 80469 München

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